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PR Insider: PR is the new SEO

While Google has changed the search algorithms three times between 2011 and 2013, the latest one seems to be causing the most headaches to SEO specialists since it focuses mostly on content. And that’s – alas, dear techies! – first and foremost no technological approach. It’s an opportunity for PR professionals (who develop key message-driven […]

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New algorithms for search engines: 7 tips to improve your Google ranking

Google has changed the search algorithms three times between 2011 and 2013. The following tips will help you to land as far as possible above on the searches hit list: 1.Constantly creating new user oriented content (Content) on your own website. This means that visitors will stay longer on your website and Google shows that […]

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