On March 17, 2018 at 9 am, skimo and ultrarunner on The North Face Athlete Team, Mike Foote embarked on his attempt to conquer 24 hours of continuous uphill/downhill skiing to smash the record of 60K vertical ft gained. At 9 am on March 18, 2018 Mike Foote beat the world record in Whitefish, MT […]
ULTRA-SOFT, IMPOSSIBLY DRY In SS18, The North Face seriously upgrades its revolutionary Apex Flex GTX Jacket creating a much lighter, more stream-lined version of waterproof jacket, with refreshed mountain-colour styling. The technology, first released for SS17, was a world first in outerwear, fusing practicality and comfort with an entirely waterproof shell and the cotton feel […]
Windproof, Waterproof, Futureproof: Black Series is here. The North Face presents its first European drop of the collection with a statement-making Tyvek® Aluminium collection, coming to its London and Berlin Urban Exploration stores on March 8th, as well as selected locations globally. Four signature pieces — three outerwear and a T-shirt — reimagine Tyvek® (a […]
The North Face has launched a new lifestyle collection, centred around the relaunch of a mountain legend: the Fantasy Ridge Jacket. Inspired by the original, pinnacle mountain GORE-TEX jacket of 1993, the outerware piece was a revolutionary in its day then, and the new range takes all the elements from the brand’s renowned expertise, and […]
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(London – 29 January 2018) The North Face has launched a collection of urban essentials, inspired by undiscovered places, using a Tropical Camo print throught a number of the brand’s signature silhouttes. Finding the perfect blend between modern city lifestyles and its renowned mountain heritage, this bold collection showcases The North Face’s most iconic products […]
Stabio, Switzerland – 25 January 2018: Legendary freeride snowboarder and The North Face athlete, Xavier de Le Rue, has announced a brand new freeride educational YouTube series. His simple aim being to share all the knowledge he has gained from 20+ years of big mountain snowboarding at the top of the sport. The series is […]
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ALAMEDA, Calif. — Jan 23, 2018 – The North Face, the global leader in outdoor apparel, equipment and footwear, is announcing the addition of alpinist David Lama to The North Face Athlete Team. Lama, of Innsbruck, Austria boasts an extensive resume in the mountains. Beginning as a competition climber, Lama was the youngest person ever […]
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