Halle Berry on air in new TV spot for DEICHMANN

Since the spring/summer 2012 season, the Oscar-winning actress Halle Berry has been the face of DEICHMANN’s premium brand, 5th Avenue, which she presents with the statement: “I love these shoes!”. From 5 March 2013, her new TV spot will be appearing on German television and subsequently in most other European countries where DEICHMANN has a presence. This third spot is another declaration of love to the current models in her collection. The shoes will be arriving in stores at the same time as the start of the TV ads. The new story focuses once again on “the fascination of shoes”.

Caught in the styling van

After a tiring day filming, Halle Berry walks past the open styling bus. Drawn magically by the many shoes on the shelves and the dresses on a number of hanging rails, she enters the bus and closes the door. Soon after, the vehicle starts to move – the driver is taking it home with him now that he has finished work. Halle Berry is so deeply engrossed in the irresistible world of the shoes and dresses that she doesn’t notice any of this. She slips from one outfit into another and looks at herself delightedly in the dressing room mirror. Meanwhile, the driver has arrived at home and parks on his drive. Inside the bus, Halle has still not noticed anything. She opens the door of the bus, smiling happily, and steps out, much to the amazement of the driver’s daughter. The driver arrives and understands what has happened. Halle Berry looks at him innocently, shrugs her shoulders and says: “I love these shoes!”

Elegant styles for every woman

The 5th Avenue by Halle Berry collection comprises around 40 models in spring/summer 2013. All are made from high-quality leather, and prices are between €29.90 and €49.90. They include trendy peep toes, sexy ballerinas and wedges, glamorous high heels, slingbacks and sandalettes. Matching bags round off the collection. No wonder Halle Berry forgets everything around her and makes her shoes the star of the show.

Feminine and stylish: With loose, long tank tops and close-fitting pleat-top trousers in strong salmon shades, Halle Berry wears sexy slingback peep toes on a cork wedge in harmonizing shades, for example. These or closed-back wedges with a little peep toe go well with light and airy summer dresses that flutter around the legs just above the knee. Casual elegance is Halle Berry’s watchword for the chic look for

 

everyday wear: A lightweight trouser suit in a light-beige pastel shade, for example, is perfectly complemented by light-blue platform peep toes on a partly covered cork wedge. To go with this, she chooses a large suede bag in beige with plenty of room for this and that.

The casual combination of cropped pants in white and a sporty long blouse in beige looks very sophisticated, but totally feminine. Turquoise ballerinas trimmed with rhinestones on the toe make a real splash here. On hot days on the beach, it’s an outfit that the actress admits she also loves to round off with light sandalettes.

Notes for editors

Photographs of the shoot with Halle Berry are available at http://halleberry-int.deichmann-presseservice.de.

The material can be used freely in the print/online sector if the source is quoted: DEICHMANN.

Information about the TV spot

Concept: Grey

Production: @radical.media

Director: Michael Haussman